Archive for June, 2008

Ben Zander at TED

While recently getting my daily dose of inspiration I came across this video on TED.

Symphonia will be bringing the Zanders out to SA in August so for a taster check this out. He is amazing.

For bookings or inquiries you can email louise@symphonia.net

Social media research

I have been a long time fan of Danah Boyd and I recently saw on PSFK theat she has updated her list of research on social network sites and social media.

The articles are fantastic and range from the emergence of hyperfriends to privacy issues and the Fourth Amendment. Luckily there is an excellent overview here as the amount of information is mind-blowing…

Pecha-Kucha Cape Town

Pecha-Kucha

Last night the first ever Pecha-Kucha evening in South Africa was held at the What If The World gallery in Woodstock.

For those who don’t know what Pecha-Kucha is, you basically have 20 slides and 20 seconds per slide to explain yourself… It was started as a showcase for designers and creatives but the theory behind it could be implemented in various areas where you don’t want someone hogging the spotlight.

Go to http://www.pecha-kucha.org/cities/cape-town to sign up and to see dates of the next get together. Judging by the response last night the next event will also be standing room only. Lets hope they decide to have it more frequently than bi-monthly.

You don’t have to be the best

One of my favorite writers once said; “Being the best is the enemy of being good“. By that he means that to succeed you don’t have to be the best. If you are good at what you do you can be successful. If you strive to be the best you often just end up losing. (both the plot and the race.)

It is more evident now than ever before with the amazing amount of interaction on the web. If you strive to be the best in your field you are going to be competing with a lot of others. The only way to be the best is through hyper-segmentation and even then you might have competition. It really goes hand in hand with the idea of the long tail, with the amount of information on the flattened web there is so much knowledge and you can never really know it all.

You can no longer sit around resting on your laurels, you need to be out there learning, getting it wrong, getting it right… Collaborating, learning together. It’s time to let go.



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